Synway, a major provider of media processing and signaling technologies for telephony applications in hybrid PSTN and VoIP networks, has showcased how application developers and service providers can leverage Synway's product portfolios to create and deliver innovative new-generation telephony solutions at ITEXPO West in Los Angeles Convention Center in October, 2008.

Through this event, Synway has demonstrated how its product portfolios help applications developers deliver high-performance and cost effective next-generation solutions, including analog/digital/IP combined media processing solutions, SKP inbound/outbound solution, ASTERISK-based platform, etc.

Strategically targeting Northern America markets since 2003, Synway has built up close relationships with many software developers and service providers, most of whom have widely applied Synway's media and signaling technologies into an array of applications in demanding central offices environments. Recognizable for its reliability, interoperability and scalability, Synway's products and service have delivered tangible values to end users, including banking institutions, financial entities, public safety and more. Until now, over 200,000 ports have been installed in Northern American regions. Through ITEXPO West, Synway has obtained more opportunities to sense future's requirements in Northern America regions, and progressively strengthened her strategy in new-generation product design: unified communications of multimedia in hybrid environments.

Due to long-term investment on product development, Synway's product portfolios have closely matched mainstream markets in Northern American regions, providing software developers and VAS providers with matchless performance-price ratio. All Synway's product design has been around IP applications, including IP media processing and signaling in pure IP environments. Combined with Synway's traditional offerings, Synway's new generation products have been used in high-performance gateway solutions by hundreds of existing software developers and service providers around the world.

Synway designs robust Asterisk-based hardware to cater to this potential demands since open sources components are playing vital roles in telephony communications. Based upon its technical accumulation, Synway leverages its own echo cancellation technologies into product design, ensuring crystal audio quality and high reliability in hybrid IP environments. In addition, special data processing technology, DMA (Direct Memory Access) is adopted to improve stability and reliability of high-capacity application (up to 512 ports) by minimizing hitting to processor. Synway's hardware platform has been added to a range of Asterisk-based applications including call center, IVR, recording, IP-PBX, fax, conferencing, etc since 2005. In addition to compatibility with Asterisk, Synway will continue to role out hardware compatible with other open source platforms, such as trixbox.

In outbound/inbound dialing arena, Synway designs a distinguishing solution related to Skype system, which help SMBs and SOHOs minimize the phone cost. It features as follows:
     >>Standalone, and eliminate the need for a separate server
     >>Matchless cost-effective, Skype-enabled solution with high ROI
     >>Complementary Skype account without period or minimum fee
     >>free of charge for domestic calling, 500mins int'l calling for free
     >>automatic domestic/int??l detection, do not alter your dialing habit
     >>easy and automatic startup, no special support or configuration needed
     >>no need to modify existing wiring or upgrade on-hand calling device